Sales and marketing in diagnostics is an area that has become increasingly challenging and complex. A clear picture of your current situation, your goals, and the path of least resistance to reach those goals is crucial. There’s more to it … Continue reading
Your diagnostic imaging marketing doesn’t mean much if your phone number isn’t easy to call. A phone call is the main method of contact for most imaging centers and the phone number is most often found online.
Email can be an effective marketing method for imaging centers. Whether you’re currently sending out emails, or not, this article will explain exactly what you should write about, who you should send to, and much more.
Great strategy guides have been created for increasing patient referrals to new and growing diagnostic imaging centers, but much less is written about strategies for diagnostic patient retention.
Focusing only on marketing your imaging center to gain new patients … Continue reading
Great strategy guides have been created for increasing patient referrals to new and growing diagnostic imaging centers, but much less is written about strategies for diagnostic patient retention.
Focusing only on marketing your imaging center to gain new patients … Continue reading
Owning an Imaging Center used to be a direct path to riches. Not anymore. In the past, before the Stark Law, anyone could open an imaging center, provide an incentive to physicians in the area to refer all of … Continue reading
Owning an Imaging Center used to be a direct path to riches. Not anymore. In the past, before the Stark Law, anyone could open an imaging center, provide an incentive to physicians in the area to refer all of … Continue reading
Marketing to physicians should be a cornerstone of any imaging center’s overall strategy.
Effectively marketing to physicians comes down to professional relationships. Building and maintaining relationships with both current and prospective referring physicians is the name of the game. Email … Continue reading
Marketing to physicians should be a cornerstone of any imaging center’s overall strategy.
Effectively marketing to physicians comes down to professional relationships. Building and maintaining relationships with both current and prospective referring physicians is the name of the game. Email … Continue reading
Understanding the law and what is allowed and Marketing your Diagnostic Center, you will attract new patients, grow your practice, and get the attention of referring physicians. Lack of understanding, and you could face steep … Continue reading
Radiology & Diagnostic Center Marketing
Understanding the law and what is allowed and Marketing your Diagnostic Center, you will attract new patients, grow your practice, and get the attention of referring physicians. Lack of understanding, and you could face steep … Continue reading